Burberry has transformed Hôtel Belles Rives in Antibes into a bastion of British style with its blue check takeover, running from now until September.
Historic Venue Meets Modern Fashion
The Hôtel Belles Rives, once home to F. Scott Fitzgerald, now features Burberry's iconic designs throughout its beach club and terrace. The hotel's historical lift is adorned in Burberry check, leading guests to rooms outfitted in the brand's style.
Exclusive Fashion and Events
Guests, including Simone Ashley and Maika Monroe, enjoy the sun-drenched terrace wearing pieces from Burberry's high summer 2026 collection. The terrace features sun loungers and parasols in Burberry print, alongside the 'Burberry Cap d’Antibes' logo.
Burberry's collaboration with Hunza G, featuring a crinkle bikini, highlights the brand's summer fashion offerings. The event lineup includes waterskiing, a nod to the sport's local roots in Juan-Les-Pins.
Star-Studded Celebration
An opening dinner at La Passagère, the hotel's Michelin-starred restaurant, featured culinary delights and a guest list including Maika Monroe, Jordan Firstman, Diego Calva, and Simone Ashley. The evening ended with a DJ set by Benji B at Bar Fitzgerald.
Other notable attendees included Georgiana Huddart, Daniel Lee, Rosie Huntington-Whiteley, Romeo Beckham, and Kim Turnbull, as well as French model couple Antoine Waldner and Hugo Dacquet.
Continuing Burberry's Hotel Takeovers
This latest takeover follows Burberry's previous residencies at The Standard Ibiza and The Newt in Somerset. The brand continues to cement its presence in luxury lifestyle experiences.
Source: https://www.vogue.com/slideshow/burberry-summer-takeover-hotel-belles-rives
