Veteran publicist Jeffrey Chassen has left Vision PR to establish his own agency, Gingham PR, aiming to offer tailored strategies for Hollywood's evolving demands.
Chassen's Vision for Gingham PR
Chassen, previously head of Los Angeles operations for Vision PR, intends to combine personalized client service with comprehensive strategies at Gingham PR. He expressed gratitude for his experiences, stating, "I have always felt that I ran at a bit of a different cadence from traditional personal PR, offering clients a broader spectrum of strategy and deliverables. I am extremely excited to showcase my personal style now, in full, within my own framework."
Joining a Trend
Chassen is part of a growing trend of PR professionals launching independent firms. Recent examples include 2PM Sharp, Herrera-Reiss Strategies, and Birch Public Relations. This move reflects a shift in the industry as more publicists seek to offer specialized services.
Chassen's Career Path
Before Vision PR, Chassen spent over a decade at BWR Public Relations, ultimately becoming vice president of talent. He also co-founded imPRint and served as a VP there. In 2019, he transitioned to production, leading development for Nikolaj Coster-Waldau’s ILL Kippers Productions.
High-Profile Clients
Clients expected to follow Chassen to Gingham PR include actors Daniella Pineda, Dyllon Burnside, Emmanuelle Chriqui, and others like Genevieve Angelson, Jimmi Simpson, John Hoogenakker, Joy Bryant, Kiele Sanchez, Luke Macfarlane, Mark Feuerstein, and Michael Barbieri.
Source: https://www.hollywoodreporter.com/business/business-news/jeffrey-chassen-gingham-pr-1236593475/
