Sony has launched its Bravia 7 II RGB LED TV, aiming to outperform traditional LED and OLED models with enhanced brightness and color. The Bravia 7 II, priced at $2,600, features RGB LED backlighting technology, driving each LED individually for better color control.
RGB LED Technology
The Bravia 7 II uses red, green, and blue LEDs instead of the typical all-blue or white LEDs, enabling it to display brighter and more accurate colors. This approach reduces reliance on color filters, though it introduces the risk of color crosstalk. For example, during testing, a green rectangle sometimes created a halo effect.
Performance and Features
In Professional picture mode, the Bravia 7 II offers a stunning display with high color accuracy, despite some oversaturation in red tones. While the TV achieves 2,200 nits of brightness, it remains behind models like the TCL X11L and LG G5 OLED. The Bravia 7 II supports HDR formats like Dolby Vision, HDR10, and HLG, with a Google TV operating system.
Design and Connectivity
The Bravia 7 II's design includes a lenticular screen stand that cleverly hides cables, though it offers only two HDMI 2.1 ports. This limits connectivity options for users wanting to connect multiple high-refresh-rate devices. The screen is reflective, unlike the Bravia 9 II's non-glare panel, which is available for an additional $1,000.
Conclusion and Market Position
Despite its higher price tag compared to competitors like the Hisense UR9 and Samsung R85H, the Bravia 7 II's processing power and color accuracy make it a strong contender. While not matching OLED's contrast, the Bravia 7 II offers excellent picture quality and innovative design features, making it a worthwhile investment for those prioritizing processing and color performance.
Source: https://www.theverge.com/tech/937879/sony-bravia-7-ii-review




